Get Out of Home
The Outdoor Advertising Association of America, aka OAAA, is a trade organization of outdoor media giants (Lamar, Clear Channel, JCDecaux, etc). Their mission was to promote out-of-home media directly to the advertising industry and steal back dollars from online media buys. ​​​​​​​​​​​​​​
Watch the case study video for the full campaign...
Photography by Ilka & Franz
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