Shifting perceptions of gender equality.
Through their data and insights, S&P Global discovered that adding more women to the workforce could add nearly six trillion dollars to the global market cap. So, we built a giant art installation in the middle of NYC's Oculus train hub. 

Executive Creative Director: Erica Roberts
Creative Director: Josh Horn, Shaun Bruce
Associate Creative Director: Patrick Merritt
Copywriter: Deirdre Hering
Art Director: Alyssa Leary
Installation Production Company: Atomic
Artist: Michael Murphy

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